Spectacular fashion photography by Joachim Baldauf

Joachim Baldauf is considered one of the most influential German portrait and fashion photographers. Style and humanity are not opposites with him, but rather he uses his camera in a highly concentrated way to capture people, fashion, objects, spaces, and colors. His motifs show what our cultural sphere has to offer in terms of beauty and character. With his innovative and visionary visual language, he has left his mark on national and international magazines and campaigns. 

In the exhibition Iridescent, Leica Gallery Munich is currently showing an exciting selection of his works - produced exclusively by WhiteWall. 

Shimmering worlds of imagery 

The title of the exhibition - Iridescent - refers to the fact that a photograph changes depending on the angle from which it is viewed. Origin, gender, age or social background affect the subjective perception and evaluation of the motifs shown. Joachim Baldauf skillfully plays with these meta-perspectives in his works. His fashion photographs therefore speak a universal language that is understood internationally. 

Exclusively produced and framed by WhiteWall 

The opening of the exhibition was celebrated on July 20, 2023 with a vernissage in the presence of numerous guests. The WhiteWall team was also present in Munich, as all the prints shown were laminated behind acrylic and framed in the handmade Basel frame in “natural oak” in our photo lab near Cologne in close consultation with Joachim Baldauf and the Leica Gallery Munich. Both the artist and the gallery owners were impressed by the outstanding quality of the result. 

Visit the exhibition in Munich 

Joachim Baldauf has already won several awards, including Cover of the Year, Lead Award, Art Directors Club Award and Distinctive Merit Award. The Berlin resident by choice is also co-editor of Vorn magazine and a lecturer. 

Until October 4, 2023, you have the opportunity to experience the photographs of Joachim Baldauf in Munich. Admission is free.